Target Competencies and Objectives

Explain the purpose and function of a Content Management System (CMS)

Create a CMS installation on a web host

Manage the administrative functions of the CMS

Integrate current web design standards in the creation of a website

Incorporate an appropriate CMS Theme

Enhance the functionality of a CMS by incorporating plugins

Create pages, posts, and menus

Incorporate marketing features and strategies

Incorporate Search Engine Optimization (SEO) concepts